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CDC Challenge

 

 

NISSAN

 

Issue

 

 

The problematic in
two lines

Nissan organises an annual sales challenge, with the 40 winners having the opportunity to enjoy a travel experience that has to be "different"!
The destination is attractive and must encourage participants to surpass themselves year after year.

 

 

 

Business

Travel Incentive

Location

Scotland

Launch

06.2019
our solution

IMMERSION IN SCOTLAND

 

Scotland ... Endowed with a remarkable heritage and a prestigious history, not to mention a capital which offers very different atmospheres, from the medieval old town to the chic New Town, and from the rural district of Dean Village to that of fast-changing Leith.

the experience

Tasting, initiation, discovery...

A guest engagement was initiated with a 100% Scottish programme: a night in a bivouac at Loch Lomond, with Scotch whisky tasting and dinner facing the lake, a learning of ancestral survival techniques, a behind-the-scenes look at Murrayfield and a rugby initiation... Among others!

 

 

Business

Travel Incentive

Location

Scotland

Launch

06.2019
Impact

Benefits for participants

 

Motivation for the challenges to come!

benefits for the brand

 

A chance to engage with its audiences through unique experiences that only it provides

Case studies in the spotlight

 

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Event

Location

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Launch

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Business

E-Event

Location

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Launch

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